Toy of the Year Awards
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Sweepstakes Rules

Only one prize package will be awarded per family or address.

All rules and full category prize package details are shown below.



  1. ELIGIBILITY: The “America Votes for TOTY 2015” Sweepstakes (“Sweepstakes” or “Promotion”) is open and offered only to legal residents of the 50 United States or the District of Columbia at least 13 years of age at time of entry. Employees, officers and directors of the Toy Industry Association (“Sponsor”) and the Toy Industry Foundation, members of the immediate family (spouse, children, siblings, parents) and persons living in the same household (whether or not related) of each said employee, officer or director are ineligible. By participating, entrants (and each entrant’s parent/legal guardian if entrant is a minor) agree to these Official Rules and the decisions of the Sponsor, which are final and binding in all respects. Void where prohibited.
  2. PROMOTION PERIOD: The Promotion begins on Monday, November 24, 2014, at 9:00 A.M. and ends on Sunday, January 11, 2015 at 11:59:59 P.M. ET. The Promotion computer is the official time keeping device for the Promotion.
  3. TO ENTER:
    • To Enter Online: Visit (“Web site”), where you will be able to indicate your favorite of seven (7) toy, game or property finalists in each of twelve (12) categories. Register by entering your name and email address and confirming that you have read and agree to the Official Rules. Proceed by completing one, some, or all of the ballot categories. If you vote in at least one category, you will then have the opportunity to vote for the People’s Choice Award from among the toys you’ve voted for in your chosen category(ies). Once you make your choice, you will be asked to “Submit” your entry. Each entry received and recorded by the Promotion computer during the Promotion Period qualifies as one (1) entry into the Promotion.
    • To Enter Without An Online Ballot: Hand print your contact information, including full name, complete address, daytime telephone number and email address (if available), and your choice of one of the following toy categories on a 3” x 5” card or piece of paper: Activity Toy of the Year, Boy Toy of the Year, Educational Toy of the Year, e-Connected Toy of the Year, Game of the Year, Girl Toy of the Year, Infant/Toddler Toy of the Year, Innovative Toy of the Year, Outdoor Toy of the Year, Preschool Toy of the Year, Property of the Year, or Specialty Toy of the Year. Mail the completed 3” x 5” card or piece of paper in a first class-stamped, hand printed envelope to: Toy Industry Association, America Votes for TOTY Sweepstakes, 1115 Broadway, New York, NY 10010. WRITE YOUR CHOICE OF TOY CATEGORY IN THE LOWER LEFT CORNER OF THE ENVELOPE. Entries must be postmarked and received by January 11, 2015.
    • For All Entries: All entries will become the property of Sponsor and will not be acknowledged or returned. Correspondence and inquiries concerning the Promotion will not be accepted or acknowledged. No form of entry other than as stated in these Official Rules will be accepted. Entries which do not conform to these Official Rules will be disqualified
  4. DRAWING: Winners will be selected in a random drawing under the supervision of Sponsor. The drawing will be held on or about February 1, 2015 from all eligible entries received. Winners will be notified by email, mail, phone or by such other method as determined by Sponsor no later than February 27, 2015.
  5. PRIZES/ODDS: Eleven (11) Grand Prizes: Entrant’s choice of ONE of the following toy or game categories – includes all of the toys listed in the ONE category selected by Entrant. Each category shall constitute one of the eleven Grand Prizes.

    Total retail value of prize package: $186.93
    1. Crayola Paint Maker by Crayola (MSRP $24.99)
    2. DOHVINCI STYLE & STORE VANITY Kit by Hasbro, Inc. (MSRP $19.99)
    3. Hot Wheels® Airbrush Auto Design by Mattel, Inc. (MSRP $49.99)
    4. It's My Biz by Fashion Angels (MSRP $19.99 - 34.99)
    5. LEGO Mixels by LEGO Systems, Inc (MSRP $4.99)
    6. Roominate Chateau by Roominate (MSRP $49.99)
    7. Washi Tape Stickers by Klutz (MSRP $16.99)

    Total retail value of prize package: $313.93 

    2. Disney Planes: Fire & Rescue Fire Blastin' Dusty Crophopper by Mattel, Inc. (MSRP $49.99)
    3. Marvel Super Hero Mashers by Hasbro, Inc. (MSRP $9.99 - $19.99)
    4. Max Tow Truck by JAKKS Pacific, Inc. (MSRP $59.99)
    5. NERF N-STRIKE MEGA THUNDERBOW by Hasbro, Inc. (MSRP $39.99)
    6. Teenage Mutant Ninja Turtles Movie Action Figures by Playmates Toys (MSRP $8.99)
    7. ZOOMER DINO™ by SPIN MASTER (MSRP $99.99)

    Total retail value of prize package: $499.89 

    1. BARBIE® Fashion Design Maker™ Doll by Mattel, Inc. (MSRP $49.99)
    2. Kurio Xtreme by Techno Source (MSRP $129.99)
    3. LeapTV™ by LeapFrog (MSRP $149.99)
    4. LEGO® FUSION by LEGO Systems, Inc (MSRP $34.99)
    5. Skylanders Trap Team™ by Activision Publishing, Inc. (MSRP $74.99)
    6. Tiggly Counts by Tiggly / Kidtellect, Inc. (MSRP $29.95)
    7. Virtual Design Pro by Crayola (MSRP $29.99)

    Total retail value of prize package: $519.85 

    1. GeoSafari® Jr. My First Microscope by Educational Insights (MSRP $21.99)
    2. GoldieBlox™ and the Builder’s Survival Kit by GoldieBlox™, Inc. (MSRP $59.99)
    3. InnoTab® MAX by VTech® (MSRP $109.99)
    4. LeapBand™ by LeapFrog (MSRP $39.99)
    5. LEGO Technic by LEGO Systems (MSRP $12.95 - $249.99)
    6. Little Scholar™ by School Zone Publishing (MSRP $149.99)
    7. Remote-Control Machines DLX by Thames & Kosmos (MSRP $124.95)

    Total retail value of prize package: $128.89 

    1. Bounce-Off™ Game by Mattel, Inc. (MSRP $17.99)
    2. Disney Eye Found It Game by Wonder Forge (MSRP $19.99)
    3. Kanoodle® Genius by Educational Insights (MSRP $12.99)
    5. Peek-A-Doodle Doo!™ by Fat Brain Toy Co. (MSRP $21.95)
    6. SHARK MANIA™ by SPIN MASTER (MSRP $19.99)
    7. Simon Swipe™ by Hasbro, Inc. (MSRP $19.99)

    Total retail value of prize package: $217.89 

    1. Barbie® Endless Curls by Mattel, Inc. (MSRP $24.99)
    2. Cool Baker Magic Mixer™ by SPIN MASTER (MSRP $34.99)
    3. Design Your Own Jewelry – Charm Bracelet Kit by Sugar Lulu (MSRP $24.99)
    4. Disney Princess Palace Pets: Magic Dance Pumpkin by Blip Toys (MSRP $59.99)
    5. Doc McStuffins Walk N’ Talk Doc Mobile Doll by Just Play (MSRP $39.99)
    6. LEGO® Disney Princess™ by LEGO Systems, Inc. (MSRP $12.95 - $69.95)
    7. Shopkins™ Small Mart Playset by Moose Toys (MSRP $19.99)
    Total retail value of prize package: $324.77 
    1. Go! Go! Smart Animals™ Zoo Explorers Playset™ by VTech® (MSRP$ 39.99)
    2. Gymotion Activity Playland™ by Yookidoo® (MSRP $79.90)
    3. In My Room Jr™ – Mr. Happy Moon by Uncle Milton Industries (MSRP $29.99)
    4. Lamaze® Pippin the Push Along Pup by TOMY International (MSRP $24.99)
    5. PipSquigz™ by Fat Brain Toy Co. (MSRP $19.95)
    6. Tree Top Adventure™ by The Manhattan Toy Company® (MSRP $100.00)
    7. Twinkling Firefly Frog™ by Cloud b® (MSRP $29.95)

    Total retail value of prize package: $488.95

    1. Hot Wheels® Street Hawk by Mattel, Inc. (MSRP $59.99)
    2. Laser Maze™ by ThinkFun, Inc. (MSRP $29.99)
    3. Loopa by Yvolution (MSRP $79.99)
    4. MiP™ by WowWee (MSRP $99.99)
    5. OGOBILD with AnimateIt! Studio Kit by OgoSport LLC (MSRP $70.00)
    6. Osmo by Tangible Play, Inc. (MSRP $99.00)
    7. Ozobot by Evollve Inc. (MSRP $49.99)

    Total retail value of prize package: $439.87 

    1. Fantasia™ Bubble Machine by Bubble Blitz™ by Imperial Toy (MSRP $19.99)
    2. Firetek™ Bow by Zing Toys (MSRP $29.97)
    3. FUZE Cyclone Water Blaster by Skyrocket Toys (MSRP $24.99)
    4. Kidoozie® Hop & Squeak Pogo Jumper by International Playthings (MSRP $14.95)
    5. Nerf Rebelle Dolphina Bow by Hasbro, Inc. (MSRP $19.99)
    6. Razor PowerRider 360 by Razor USA LLC (MSRP $179.99)
    7. Y Fliker LIFT by Yvolution (MSRP $149.99) 

    Total retail value of prize package: $309.93 

    1. Camp Site by PLAYMOBIL® (MSRP $69.99)
    2. Doc McStuffins Get Better Talking Mobile by Just Play (MSRP $49.99)
    3. Kidizoom® Smartwatch by VTech® (MSRP $59.99)
    4. LEGO® Juniors by LEGO Systems, Inc. (MSRP $9.99 - $49.99)
    6. Razor Jr. Zombie and Monster Kix scooter by Razor USA LLC (MSRP $44.99)
    7. Snow Glow Elsa by JAKKS Pacific, Inc. (MSRP $34.99)

    Total retail value of prize package: $329.87 

    1. Balance Boat: Endangered Animals Game by BeginAgain (MSRP $35.00)
    2. Gravity Maze™ by ThinkFun, Inc. (MSRP $29.99)
    3. Green Toys® Safe Seas Set by Green Toys (MSRP $19.99 - $24.99)
    4. Magnetron by Tegu (MSRP $100.00)
    5. Monster Sewing Workshop by Thames & Kosmos (MSRP $24.95)
    6. Squigz® by Fat Brain Toy Co. (MSRP $49.95)
    7. VEX® Robotics Spider, HEXBUG® by Innovation First International (MSRP $69.99)

    If prize winner cannot accept prize as stated, or acknowledgement is not received from the prize winner within a reasonable time and following reasonable attempted contacts from Sponsor, the prize will be forfeited in its entirety and donated to the Toy Industry Foundation for distribution to children in need. Prizes are subject to any conditions, restrictions and limitations therewith. Expenses not stated are the sole responsibility of the prize winner. Prize cannot be transferred, assigned, substituted or redeemed for cash, but Sponsor reserves the right to substitute a prize of comparable or greater value should the prize become unavailable. If the winner is a minor in his/her jurisdiction of residence, prize may be awarded in the name of, or to, winner’s parent/legal guardian, who must execute all documents and agree to all obligations and undertakings of winner, both on behalf of himself/herself and winner, or prize may be forfeited and awarded to an alternate winner. Winner will be able to designate one (1) shipping address to which all prize products will be delivered. All federal, state and local taxes are the sole responsibility of the winner. Odds depend on the number of eligible entries received. Sponsor reserves the right not to award the prize if an insufficient number of qualified entries are received.

  6. GENERAL: By entering, entrants (and entrants’ parent/legal guardian, if entrant is a minor) release and agree to indemnify and hold harmless Sponsor, Members, and their parent organizations; companies; affiliates; subsidiaries; advertising, public relations and promotion agencies; and all of their respective officers, employees, directors, representatives and agents (individually and collectively “Releasees”) from and against all liability, claims, actions, or proceedings, losses, injuries and damages (whether due to negligence or otherwise) to person(s), including death and property, or violation of intellectual property or personal rights (such as but not limited to copyright, patent, trade name/trademark, and/or rights of privacy or publicity, or defamation, slander or libel, or portrayal in a false light) due in whole or in part, directly or indirectly, to the acceptance, possession, misuse or use of the prize, or participation in this Promotion or any Promotion-related activity. By accepting the prize, each winner (and winner’s parent/legal guardian if winner is a minor) consents (and agrees to confirm that consent in writing upon request) to Sponsor and those acting pursuant to the authority of Sponsor, the right, in perpetuity, to the use of his/her name, biographical information, statements, voice, photo, picture, and likeness at any time or times and in all media now known or hereafter discovered, worldwide, including on the Internet and World Wide Web, for advertising, commercial, trade, and promotional purposes without additional compensation (unless prohibited by law), and without notice, review or approval. In no event will Releasees be responsible or liable for any damages or losses of any kind, whether direct, indirect, incidental, consequential, punitive or other damages, excepting only for actual out-of-pocket expenses. Each potential winner (and his/her parent/legal guardian if winner is a minor) may be required to complete, sign and return an Affidavit of Eligibility, a Liability Release, and where lawful a Publicity Release within seven (7) days of receipt of the documents. If documents are not returned timely, or if the prize notification or prize is returned as non-deliverable, or if the winner is found to be ineligible or otherwise not in compliance with these Official Rules, prize may be forfeited and instead donated to the Toy Industry Foundation for distribution to children in need.
  7. LIMITATIONS OF LIABILITY: Releasees are not responsible for lost, late, stolen, illegible, misdirected, postage due, separated or non-delivered mail, entries or e-mails; or for lost, interrupted or unavailable satellite, network, server, Internet Service Provider (ISP), email, Web site or other connections’ availability, accessibility or traffic congestion, or miscommunications, or failed computer, network, telephone, satellite, email or cable hardware, software or lines, or technical failure, or jumbled, scrambled, delayed, or misdirected transmissions, or computer hardware or software malfunctions, failures or difficulties, or other errors of any kind, whether human, mechanical, electronic or network, or the incorrect or inaccurate capture of entry, email or other information or the failure to capture, or loss of, any such or similar information. Releasees are not responsible for any incorrect or inaccurate information, whether caused by Web site users, or by any equipment or programming associated with or utilized in this Promotion, and assume no responsibility for any error, omission, interruption, deletion, defect or delay in operation or transmission, communications line failure, theft or destruction or unauthorized access to, or tampering with or hacking of emails or the Web site. Sponsor reserves the right, at its sole discretion, to disqualify any individual it finds to be tampering with the entry process or operation of the Promotion or Web site, to be acting in violation of the terms of the Web site or to be acting in a non-sportsmanlike or disruptive manner, or with intent to threaten, abuse or harass any other person. Any use of robotic, automatic, macro, programmed, third party or like entry methods, will disqualify all entries using such methods and any participant using any such method. Releasees are not responsible for injury or damage to participants’ or any other person’s computer related to or resulting from participating in this Promotion or downloading, or copying materials from or use of the Web site. If, for any reason, Promotion is not capable of running as planned by reason of infection by computer virus, worms, bugs, tampering, hacking, unauthorized intervention, fraud, technical failures or any other causes which, in sole opinion of the Sponsor, corrupt or affect the administration, security, fairness, integrity or proper conduct of this Promotion, Sponsor reserves the right, at its sole discretion, to cancel, terminate, modify or suspend Promotion. In such event, Sponsor reserves the right, at its sole discretion, to determine the winners from entries received prior to action taken, or as otherwise deemed fair and equitable by Sponsor. In case of dispute regarding Internet/email entries, the authorized subscriber of the e-mail account used to enter the Promotion at the actual time of entry will be deemed to be the participant, and must comply with these Official Rules. The authorized account subscriber is deemed to be the natural person who is assigned an email address by an Internet Access Provider, online service provider or other organization which is responsible for assigning email addresses. Any attempt to deliberately damage any Web site or undermine the legitimate operation of the Promotion is unlawful and subject to legal action by Sponsor or its agents. IN NO EVENT WILL RELEASEES BE RESPONSIBLE OR LIABLE FOR ANY DAMAGES OR LOSSES OF ANY KIND, INCLUDING DIRECT, INDIRECT, INCIDENTAL, CONSEQUENTIAL OR PUNITIVE DAMAGES ARISING OUT OF YOUR ACCESS TO AND USE OF THE WEB SITE OR DOWNLOADING FROM AND/OR PRINTING MATERIAL DOWNLOADED FROM SAID WEB SITE. WITHOUT LIMITING THE FOREGOING, EVERYTHING ON THIS WEB SITE IS PROVIDED “AS IS” WITHOUT WARRANTY OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE OR NON-INFRINGEMENT. SOME JURISDICTIONS MAY NOT ALLOW LIMITATIONS OF EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES OR EXCLUSION OF IMPLIED WARRANTIES, SO SOME OF THE ABOVE LIMITATIONS OR EXCLUSIONS MAY NOT APPLY TO YOU. CHECK YOUR LOCAL LAWS FOR ANY RESTRICTIONS OR LIMITATIONS REGARDING THESE LIMITATIONS OR EXCLUSIONS.
  8. DISPUTE RESOLUTION/CHOICE OF LAW: Except where prohibited, participants (and participants parent/legal guardian if participant is a minor) agree that: (a) any and all disputes, claims and causes of action arising out of or connected with this Promotion shall be resolved individually, without resort to any form of class action, and exclusively by an action in state or federal court located in the State of New York, County of New York and (b) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, including costs associated with participating in this Promotion but in no event attorneys' fees or disbursements; and (c) entrant hereby waives all rights to claim punitive, incidental and consequential damages and any other damages, other than for actual out-of-pocket expenses, and any and all rights to have damages multiplied or otherwise increased. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, or the rights and obligations of participant and/or Releasees in connection with this Promotion, shall be governed by, and construed in accordance with the laws of the State of New York without regard for conflicts of law doctrine of any jurisdiction.
  9. PRIVACY: Personal Information is subject to Sponsor’s Privacy Policy available at To read the Privacy Policy, access that Web Site and click on the Privacy Policy link.
  10. WINNERS' LIST/RULES REQUEST: For the names of the Grand Prize winners, available after February 27, 2015, mail a self-addressed, stamped envelope to: Toy Industry Association, America Votes for TOTY Sweepstakes-Winners, 1115 Broadway, New York, NY 10010 for receipt by February 27, 2015. For a copy of the Official Rules, mail a self-addressed, stamped envelope to: Toy Industry Association, America Votes for TOTY Sweepstakes-Rules, 1115 Broadway, New York, NY 10010 for receipt.

    SPONSOR: Toy Industry Association, Inc., 1115 Broadway, New York, NY 10010
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